There is a lot of different and interesting literature on marketing strategies and sales. For instance, researchers have looked at the consequences of consumers learning…
Category: Economic psychology
What we want to have is not only influenced by how much we like the product but also how much others like it. Economics and the market…
There is no denying we need money in order to survive within a capitalist system. In order to get food, shelter, clothing, warmth to be…
Those of you who happened to be a part of the research I conducted for my bachelor thesis, might have filled in a survey related…
In my last posts I focused on psychological processes consumers go through, and methods companies use to sell products. Companies usually want you to actually…
Most of us are gonna have to make a myriad of financial decisions in our life times. We often presume that people are rational, and…
You might have heard about it before, subliminal priming. You’re in the movie theater, and for some reason, randomly in the middle of the movie…
Imagine you’re standing at the candy aisle again. You’re still looking for the best possible milk chocolate bar. So far we’ve seen that having too many…
Often people assume that more is better. And intuitively you might think that having a lot of options when buying a new product is more…